Built for Indian NBFCs and fintech lenders

From first call to final EMI, in one place.

Pris.Finance is the lending CRM that runs your whole book — leads, KYC, six-stage approvals, EMI and payday loans, collections and partner payouts — with role-based control and an audit trail regulators can read.

Contact us See how it works

No per-seat pricingRBI-ready audit logLive in a week

Trusted by lenders in Mumbai, Pune, Delhi, Bengaluru and Gurugram

One pipeline

Every rupee, from lead to last EMI.

Four books that talk to each other. Move a lead, and the application, loan and collection records follow.

01

Leads

Kanban or table, partner attribution, drag a lead and the pipeline value updates.

02

Applications

Six stages, one owner each, SLA timers that turn red before a customer notices.

03

Loans & payments

Reducing-balance EMIs, payday advances, NACH auto-debit, one-click payment allocation.

04

Collections

DPD buckets, promises to pay, field visits and settlements in one cockpit.

Built for the way Indian lending actually works.

  • 9roles with least-privilege access
  • 6approval stages with SLAs
  • 2loan books, EMI and payday
  • 4DPD buckets
  • 8 yrsaudit retention
  • 1source of truth
Everything a lender needs

The whole loan book, without the spreadsheets.

  • Leads that know where they came from

    Website, walk-in, campaign or partner app — every lead carries its source, owner, heat and QC outcome into the application it becomes.

  • KYC and a six-stage workflow

    PAN, Aadhaar, bank statements and salary slips verified in-app; approvals move stage by stage, only the owning role can act, and every return carries a reason.

  • EMI and payday, one ledger

    Reducing-balance schedules, single-repayment advances with flat fees, rollovers, cool-off and one-open-advance rules, penal interest by the day.

  • Collections that prioritise themselves

    Overdue accounts sorted by days past due, promises to pay that mark themselves kept, field visits, settlements and write-offs routed to finance.

  • A portal for your partners

    Call centres, DSAs and aggregators submit leads, see QC outcomes and earnings, and receive monthly payout statements — nothing else.

  • Access control you can show an auditor

    Nine roles, stage ownership, Aadhaar masking, two-factor, and an immutable audit log retained for eight years.

Payday advances

Small, fast, and priced honestly.

A 30-day advance with a flat fee, an APR you can show the borrower, rollover limits and a cool-off between advances — approved instantly when the bureau file is clean.

₹25,000
₹5,000₹60,000
30 days
7 days35 days
Flat fee 4.5%
₹1,125
APR equivalent
54.8%
Repay on
30 days from today
Total due
₹26,125
Auto-decision: bureau 600+ approved instantly
Single repaymentPayday
DisbursedToday₹25,000
Due30 days from today₹26,125
  1. Applied
  2. Auto-decision
  3. Disbursed
  4. Repaid
  • Rollover2 × 2.5% — at most two rollovers, each priced up front.
  • Cool-off3 days — a pause between one advance closing and the next opening.
  • One open advancePer customer — the system refuses a second, not the officer.
Approvals

Six stages. One owner each. No surprises.

Return an application with a reason and it goes back exactly one stage. Reject it and the applicant sees why. Every decision is on the record.

Collections

See the risk before it becomes a write-off.

Every overdue account, bucketed by days past due, with the last contact, the promise on file and the agent who owns it — and a finance-approved path to settlement when it's time.

  • Promises to pay

    Recorded on a call, marked kept automatically when the payment lands.

  • Field visits

    Outcome, note and agent, straight into the loan's timeline.

  • Settlements & write-offs

    Proposed by collections, approved by finance, waived instalments shown as such.

Partners

Give every channel a portal, not a spreadsheet.

Call centres, DSAs, aggregators and referrers submit leads, watch them clear QC, and get paid on the model you choose — a percentage of disbursal, a flat fee per loan, or a fee per accepted lead.

Skyline Teleservices · AugustCall centre
Agent leaderboardAccepted leads
August 2026
Skyline Teleservices · call centre · 412 leads
Paid
38 loans · 1.5% of disbursal₹1,02,300
380 accepted leads · ₹50 each₹19,000
TDS @ 10%− ₹12,130
GST on services₹13,590
Payout₹1,22,760
₹68.2 L disbursedPaid 5 Sep · UTR 2609…4471
Security and control

Built to be audited.

Nine roles with least privilege, stage ownership on every approval, Aadhaar masked for non-admins, two-factor for everyone, and an append-only audit log kept for eight years.

  • AdminFull access: users, roles, products, workflow and every record.
  • Read-only auditorSees everything, changes nothing; exports the audit log.
  • Loan officerCreates applications, verifies documents and owns the first two stages.
  • UnderwriterAssesses credit and reviews applications before final approval.
  • Finance / accountsDisburses loans, records payments, approves settlements and payouts.
  • Collections agentWorks overdue accounts: calls, promises, field visits, settlement proposals.
  • Sales (leads)Owns leads and the pipeline and converts them into applications.
  • DSM / Partner managerRuns a partner's portal: agents, submissions, QC outcomes and statements.
  • Partner agentSubmits leads for their partner and sees only their own submissions.
audit.log · append-only · retained 8 years
  • 17 Sept 2026 · Aditya Verma · Submitted application · APP-2393
  • 16 Sept 2026 · Neha Gupta · Recorded promise to pay · LN-10151
  • 13 Sept 2026 · Kavya Iyer · Returned for correction · APP-2389
  • 11 Sept 2026 · Priya Nair · Changed role: Neha Gupta → deactivated · u9
From the floor

Lenders who switched.

Meenakshi Rao
Head of Credit, Nirman Finserv
“Return-with-reason alone cut our re-work in half. Officers stopped guessing what underwriting wanted.”
Rahul Deshpande
Collections Lead, Sahyadri Credit
“The bucket view is my morning. Promises mark themselves kept, so my team chases what's actually open.”
Tanvi Mehra
Founder, Kaveri Microloans
“Our DSA partners finally see their own numbers. Payout disputes went from weekly to none.”
Farhan Qureshi
CFO, Indus Salary Advance
“Payday rules — cool-off, one open advance, rollover caps — are enforced by the system, not by memory.”
Pricing

Priced on your book, not your headcount.

Tiers follow your active loan accounts, and every plan comes with unlimited users — because an audit trail only works when each person has their own login.

  • Launch
    ₹30,000/month
    Up to 1,000 active loan accounts · unlimited users

    For a single-entity lender getting off spreadsheets.

    • Loan origination: leads, KYC, six-stage approvals
    • EMI loan book, schedules & statements
    • Basic collections: DPD buckets & promises to pay
    • Immutable audit log
    • One entity, one branch
    • Email support
    Contact us
  • Growth Most popular
    ₹1,00,000/month
    Up to 10,000 active loan accounts · unlimited users

    For multi-branch NBFCs with partner channels.

    • Everything in Launch
    • Multi-branch, with branch-level views
    • Partner & DSM portal with payouts
    • Lead API
    • Payday advances
    • NACH & bureau integrations
    • Priority support
    Contact us
  • Scale
    Customannual contract
    Up to 50,000 active loan accounts · unlimited users

    For lenders with a large book and their own controls.

    • Everything in Growth
    • Uptime SLA
    • SSO & 2FA policies
    • Custom workflow stages
    • Audit exports & DPDP support
    • Named success manager
    Contact us
  • Enterprise
    Customor 0.15–0.35% of AUM a year
    Beyond 50,000 active loan accounts, or priced on AUM

    For regulated groups that need their own environment.

    • Everything in Scale
    • Dedicated VPC or on-premise
    • Multi-entity groups
    • Custom integrations & data residency
    • Security review & custom contracts
    Contact us
Implementation
₹1.5–5 Lone-time≈10× less than the norm

Product setup, data migration, training and go-live, scoped to your book — not the ₹16–56 lakh lenders are used to paying before the first EMI is collected.

  • No seats, ever. Officers, underwriters, collectors, DSA agents and call-centre staff all get their own login on every plan — the price never moves with headcount.
  • Per month, on an annual contract. Prices exclude 18% GST. Active accounts are loans with a balance outstanding at month-end.
  • Grow past your band. ₹12 per extra active account a month, or move up when the next band is cheaper.
  • Pass-through, not markup. Bureau pulls, e-KYC, e-sign, e-NACH mandates, WhatsApp and SMS are billed at cost plus 10%.

Ready to run your book on Pris.Finance?

Set up your organisation, branches, loan types, workflow and partners in an afternoon. Go live the same week.

Contact us